Our Economics, Strategy and Research team was appointed to research and create a report on the impact of the National Rental Affordability Scheme (NRAS). From the complex report, THG was then asked to create a press release to raise awareness and understanding of the impact.
The benefit of THG’s unique mix of industry experts allows our Economists to work with our Marketing and Communications team, to research and produce various forms of communication about the same topic for different audiences. This resulted in both a high level report for the client as well as media coverage of the important issue.
Liaising directly with a targeted group of media contacts, THG offered an easily digestible and accessible view of the impact welcomed by the general public.